Milk Link

Milk Link, who are a nation wide co-operative of dairy farmers and the UK’s largest producer of cheese, wanted to showcase the new technology at two of their processing plants.

Sounds Commercial were asked to film at the two sites and provide two videos to be shown on Milk Link’s website. We sent a two person crew consisting of a cameraman and director to the sites to film. We worked closely with the client on site to ensure that everything that they wanted to be shown was captured.

We shot on a Sony DSR570 with a wide angle lens. We opted for a wide angle lens because there was a lot of machinery to get into the shots, a standard lens would not have captured everything!

We then digitised the rushes on to a Final Cut Pro suite and selected some appropriate MCPS licence able music. The client came in to the edit to guide our editor as to what they wanted in the cut.

When the client was happy with the edits, we encoded the two videos at an optimised bit rate for the web. These were then sent via the internet to the client, avoiding any postage time.

The end result was two videos that looked and sounded great, and show cased the new cheese processing technology to Milk Link’s clients and staff.